The Solution
We created a site fit for gathering supporter's info, keeping it secure, and showcasing the vast support for music through social media. A custom feed was created to pull in #savelivemusicirvine posts from Facebook, Twitter and Instagram - as well as a carousel to feature video coverage of concerts on YouTube. In the end, Irvine Meadows may have played its last song, but the 35,000+ supporters of live music in Irvine prevailed. There is now a temporary amphitheatre in Irvine, and live music lives to fight another day.